SoapUp® is the soap hanger

that revolutionizes and simplifies the simple act of washing.

How? Simple: it suspends the soap, so it stays clean, dry, and always within reach.

01

Eco-sustainable

SoapUp soap doesn’t mess, it doesn’t waste, and it lasts more than twice as long as liquid soap. No more single-use plastic!

02

Revolutionary

It suspends the soap which always remains dry and clean.

03

Magnetic

Detach, use, reattach and the soap always stays in place, dry and clean: simple, effective!

04

Made in Italy

SoapUp® combines functionality and aesthetics. Designed for every space and for EVERYONE.

SoapUp® – The revolutionary soap dish

19,00 

Discover all the versions of SoapUp® and choose the one that’s right for you…

Rechargeable, adjustable, it always finds its place. Useful in the bathroom, indispensable in the shower and in the kitchen.

Stainless steel bracket

The stainless steel bracket with double-sided tape was designed specifically for SoapUp®. It’s the perfect size for your soap,
so that when hung, it stays off the wall.

100% Italian soap. Formulated with only the essential natural ingredients for saponification. Choose simplicity!

Olive oil is a natural, ancient, and highly skin-friendly cleanser. Used since ancient times for cosmetic and medicinal purposes, today it is valued for its regenerating, emollient, and soothing properties. Its unsaponifiable fraction, rich in olive-based soaps, remains active on the skin even after saponification, nourishing it and stimulating collagen production.
The resulting soap is gentle, protective, and promotes skin perspiration, leaving a light, hydrating veil.

What they say about us

“A brilliant idea that doesn’t make a mess”

“You’ve completely transformed my showers!! It’s great!”

“I recommend this soap to everyone: go back to the origins!”

“I found you again after years: I’ve had SoapUp in my kitchen for years and I’m very happy with it!” 

“I bought it again for myself and a friend. I really like it, especially in the kitchen, but now I’d like to use it in the shower too!” 

“SoapUp is wonderful and convenient!”

“It’s a brilliant invention: we’re using it in the bathroom and we love it!”

“We’ve been using it for years and we’re super happy, a different product than usual!”